IKEA KVARTIROVEDENIE "Apartmentology" Campaign

Rod Hunt was commissioned by Instinct BBDO to illustrate KVARTIROVEDENIE ("Apartmentology") a massive cross-media campaign for IKEA Russia. A huge illustration of ten different families and their apartments was required to represent IKEA furniture solutions suited to each family's lifestyles. The illustrations were used in the book written by Russian Children's author Grigory Oster and as an online game. The campaign won the Craft for Design award at D&AD 2015.
 
You can download the IKEA book here kvartirovedenie.ru/media/pdf/book.pdf
View the Interactive game site here kvartirovedenie.ru (In Russian)  
 
Agency: Instinct BBDO
Art Director: Nikolay Pere. Digital Creative Director: Nikolay Fabrika. Digital Art Director : Maxim Demki
 
Website splash page

Healthcare Support Discussion Map Illustrations
Brain Cruncher Game for Quaker Life Packaging
Electronics Utopia Illustration: The Restart Project
Toro Rosso Factory: Red Bull Racing Guide 2017
Minneapolis Mill City Museum Flour Tower: AAA Living
White Pages Animated Banner Advertising Campaign
Robots, Beasts, Goddesses & Cool Vehicles
c/o Hops Magazine Cover and Editorial Illustration
Robot Love - Character Illustration
Ireland Map for FBD Business Insurance Ad Campaign
Back to Top